Events

The Exporters' Club invites you to the workshop:

"Exhibition and Trade Show Preparation"

The workshop include:

Exhibition and Trade Show Planning and Preparation:

· Strategic Marketing and how trade shows fit

· Setting objectives— Different, realistic objectives exhibitors can set

· Pre-show promotions

· Pricing preparation

Display Dynamics and Materials Required

· How to get attendees to stop in your booth

· Promotional materials to take with you

· Incentives and giveaways

· Nonverbal communication whilst  staffing displays/booths

 Selling and Negotiating at Exhibitions/Trade Shows

· Opening the trade show encounter

· How to qualify buyers

· How to move the prospect to the next step in the sales process

· How to develop a post-show follow-up program

Date: 02 November

Time: 8.50 am for 9am - 4pm

Venue: Adelaide University Research Park, Building 26 Stirling Street,

Thebarton SA 5031

Cost: $20 for Club members, $30 for non-members

Please RSVP by Fri 30 October

For further questions, please contact Barbara Rapaport:

Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Phone: 08 8443 7688

Fax: 08 8443 7611